Featured listings
Ordinary listings here are free and always will be. A featured listing puts your business at the top of a category page, marked as featured, above the rest of the list, whatever order the reader chooses.
What it is
- Top position on one category page — a cuisine, an occasion, or an area
- Marked "Featured" wherever your listing appears
- A short line of your own wording on your listing
- Cancel any time by email, effective at the end of the month you have paid for. No phone call, no retention offer.
What it looks like
Here is the top position on a category page — the row, the "Featured" mark, and the one line of your own wording:
-
Featured (example — not a real listing)
Example Catering Co.
A short line of your own wording goes here.
Not published
What it is not
Paying does not change what this guide says about anyone else. Nobody's listing gets removed, demoted, or written about differently because a competitor paid. Featured listings are labelled so readers know exactly what they are looking at. A directory that hides that is worth nothing to readers, and a directory worth nothing to readers is worth nothing to advertisers.
What it costs
Rates depend on the category, and we quote against that page's actual traffic: how many people saw it in the last 30 days, and how many clicked through to a caterer. If those numbers are too small to justify the rate, we will tell you so.
Email hello@austincateringtx.com with the category you're interested in and we'll send you its current numbers.
Why it's priced against traffic
A featured listing is a flat monthly cost. A commission is not: ezCater is reported to take around 15% of every order it sends you, which on one $800 office order is about $120 — and again on the next one. A flat rate stops scaling with what you earn the moment you have earned it.
(The 15% comes from a DirectOrders analysis of ezCater's commission structure. It is their figure, not ours.)
The comparison only works if the traffic is real, which is why the numbers come first.